Integrity Moments

Giving Tuesday: An Afterthought

2021-12-21T18:58:44-06:00November 30th, 2021|Tags: , , |

Thanksgiving has been celebrated for hundreds of years, but Black Friday didn’t become a common label for what used to be the busiest shopping day of the year until 1981. Cyber Monday was proclaimed by the National Retail Federation in 2005 but has since become the biggest buying day of the year. Giving Tuesday, however, was not developed until 2012. ...

Cyber Monday Strategy

2022-02-19T12:48:37-06:00November 29th, 2021|Tags: , , |

In 2020, Cyber Monday sales were $10.8 billion. Yet, most of these sales went to the large online retailers like Amazon, Walmart and Best Buy. Many small businesses do little to compete with these mammoth retailers, feeling somewhat hopeless. Yet, I believe that small businesses can get a slice of the largest sales day of the year if they seek ...

A Black Friday Shift

2022-02-19T12:45:06-06:00November 26th, 2021|Tags: , , , , |

For decades, retail stores counted heavily on Black Friday to meet their annual sales goals, especially small independent retailers. Covid, however, upended that long time business strategy. In 2020, according to the Washington Post, in-store shopping fell 37 percent on Black Friday from 2019. Although many might hope that Black Friday will return to normal, this is unlikely. Independent retailers ...

Thanksgiving Beyond Circumstances

2022-02-19T12:36:01-06:00November 25th, 2021|Tags: , , |

Last Thanksgiving we were not able to meet as a family to celebrate Thanksgiving due to Covid, but also, that day was my son’s birthday. We missed out on celebrating Jeremy’s birthday as well. This year, our family has been healthy, and we should be free to celebrate Thanksgiving together. We have much to be thankful for this year! In ...

Creativity Confusion

2022-02-19T12:29:07-06:00November 24th, 2021|Tags: , , |

According to psypost.org, researcher Verena Krause performed a study on creativity. The study group was told to think about God while doing creative exercises. The control group was not advised to think about God. The researchers found that those participants who focused on God were less creative. The study seems illogical to me. It’s as if the researchers believed that ...

Missed Opportunities

2022-02-19T12:11:37-06:00November 23rd, 2021|Tags: , , , |

A few years ago, Dan considered selling his machine tooling business. Fortunately, he shared his plan with me before he had negotiated a deal with the buyer. After I introduced Dan to a unique strategy, and the National Christian Foundation, Dan donated 20% of his company to a donor advised fund prior to the sale. This strategy gave Dan an ...

A Catalyst

2022-02-19T12:03:46-06:00November 22nd, 2021|Tags: , , |

Although Brian has run his business for decades, he recently felt God leading him to research water wells. His research uncovered that water wells in poor villages can have an amazing impact on entire communities. Through his business, Brian began a marketing program which has raised enough money to build multiple water wells in third world countries. Brian shared with ...

The Enemies of Trust: Part IV

2022-02-19T11:51:58-06:00November 18th, 2021|Tags: , , , |

In this series, we’re highlighting the enemies of building trust in your business. The third enemy is omissions. Many businesses had business interruption insurance prior to Covid. Unfortunately, very few companies collected on their policy due to insurance companies refusing to pay for financial losses related to the virus. Many insurance companies lost goodwill with their customers by not communicating ...

The Enemies of Trust: Part III

2022-02-19T11:49:32-06:00November 17th, 2021|Tags: , , , |

In this series, we’re highlighting the enemies of building trust in your business. The second enemy is lies. We were buying a software product for the ministry. It was very important to us that this new software communicate well with another software that we already used daily. Working hard for his commission, the salesperson assured us that they had just ...

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