Purpose

Aligning Your Purpose

2017-06-01T15:13:32-05:00June 27th, 2017|Tags: , , |

In 2014, CVS Pharmacy had a dilemma. Their company purpose was about helping people on their path to better health, but they were selling over $2 billion in tobacco products. After some corporate soul-searching, CVS leaders boldly made the move to stop selling tobacco products in all their stores. Studies now show that CVS’ decision positively impacted many communities by ...

A Purposeful Intersection

2017-06-01T15:08:21-05:00June 26th, 2017|Tags: , , |

Speaking at the 2017 Leadercast event, Pastor Andy Stanley had some great insight on purpose. Andy proclaimed that purpose is often found at the intersection of a broken heart, opportunity and skills. Jess Ekstrom, also one of the speakers at Leadercast, modeled Andy’s quote. She was broken-hearted by children with cancer who had lost their hair. Jess saw an opportunity ...

Men and Women of Courage

2017-05-01T13:58:31-05:00May 29th, 2017|Tags: , , |

Today, on Memorial Day, we honor our veterans who died while serving their country. According to the Veterans Affairs, over 1.1 million people have died while in the military. People have choices. They can choose to charge into battle with courage or they can choose to flee. Most of these brave men and women we honor today, chose to be ...

Strong Leaders

2018-03-14T08:42:20-05:00February 20th, 2017|Tags: , , |

February is a month that Americans celebrate the birth of two great leaders, George Washington and Abraham Lincoln. Let’s reflect on what made these two men great leaders.   Both men had to navigate significant adversity. The Revolutionary War and the Civil War were major turning points in this nation, and, weak leaders could have set this nation on an ...

Reinventing Your Business Part III

2016-12-23T14:46:47-06:00January 4th, 2017|Tags: , , |

This week we’re discussing how to reinvent your business by using the word Renew as an acronym. The N stands for Needs Assessment. A friend of mine was in a rapidly declining industry. He decided to reinvent his business, but he didn’t do a needs assessment to determine all the related costs and risks to make the change. The costs ...

Reinventing Your Business Part II

2018-03-14T08:42:27-05:00January 3rd, 2017|Tags: , , |

This week we’re discussing how to reinvent your business by using the word Renew as an acronym. The first E stands for Examine Data. In the 1980s, Western Union’s telegram business was becoming obsolete due to emails and cellphones. In 1987, they began a process of examining data and trends in each of their business lines, leading them to embrace ...

Being a GIVER- Part II

2016-12-01T16:51:59-06:00December 20th, 2016|Tags: , , |

Since December is the biggest giving month of the year, let’s discuss being a Giver this week, using that word as an acronym. The letter I stands for Innovative. A serious giver looks for innovative ways to be even more generous. A generous friend of mine recently shared his excitement about discovering that he could donate a small percentage of ...

The Fifth Key to Financial Success

2018-03-14T08:42:28-05:00November 15th, 2016|Tags: , , |

The Fifth Key to Financial Success – Generosity Giving money away hardly seems like a key to financial success, yet it is! In my book, “Unconventional Business,” generosity is my Fifth Key to success. R. G. LeTourneau pioneered and patented hundreds of earthmoving equipment ideas. After some spiritual turning points, RG realized that God owned everything, not just 10% of ...

Marketing Plan Questions- Question 6

2018-03-14T08:42:30-05:00September 26th, 2016|Tags: , , |

In my book, “Unconventional Business,” I highlighted seven questions from marketing guru, Seth Godin, that may help you shape your marketing plan. The sixth question is, “Why should your customers buy your product or service?” Author, Simon Sinek, expanded our thinking with a Ted talk around the concept of “Starting with Why.” According to Simon, great marketing companies promote a ...

A Driver’s Wisdom

2016-08-26T12:48:15-05:00September 1st, 2016|Tags: , , |

Olympic diver Steele Johnson, after receiving his first ever Olympic silver medal, provided some profound insight for all of us. Johnson proclaimed, “The fact that I was going into this event knowing that my identity is rooted in Christ and not what the result of this competition is, just gave me peace ... and it let me enjoy the contest." ...

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