Zero Sum Thinking

2022-10-21T15:05:25-05:00November 9th, 2022|Tags: , , |

Some leaders conduct business with zero sum thinking. They believe that one person’s gain is another person’s loss. A win/win solution is hard to comprehend.  Zero sum thinking permeates many competitive situations. If your competitor convinces one of your customers to switch to their service, you might assume that you lost and they won.   But what if losing that customer ...