Business negotiations are fraught with opportunities to become stressful experiences. In this series, we’ll discuss five guiding principles on how best to negotiate agreements.
The first principle is to clearly define your desired outcome from the transaction.
Recently, Rod needed to hire a new videographer. He examined his budget and considered the maximum value he could afford to pay.
Even though his preferred new vendor quoted a higher price, because of Rod’s research, he was able to counter the price and strike a win/win deal.
Jesus was asked about the greatest commandments. In Mark 12:31, Jesus said, “The second is this: Love your neighbor as yourself.”
Researching and knowing a fair outcome for yourself is a way of loving yourself, so that you can also love others well.


