Profound Questions
In a recent Harvard Business Review article, Scott Cook, cofounder of Intuit, and Professor Nitin Noharia discussed how to enhance customer value. The article highlighted CEO of RELX, Erik Engstrom. Engstrom has been asking his team customer-obsessed questions for twenty years. Some of Engstrom’s profound questions include: “How does the customer measure value? How do we know? How do we ...
