When a salesperson cares about what’s best for me, instead of for themselves, it can be so refreshing.
Last year, I was speaking to the CEO of a software company about our software needs as a ministry. He owns a well-respected software company that serves nonprofits.
After he listened to our needs, this CEO said, “We could probably make our software work for you, but truthfully, Rick, it wouldn’t be the best option for you.”
I felt valued and loved by his candid response.
1 John 4:7 teaches, “Beloved, let us love one another, for love is from God, and whoever loves has been born of God and knows God.”
Telling truth, even when it harms you personally, is one way you can love others in the marketplace.
