Listen to the latest 60 second episode of Integrity Moments with Rick Boxx
According to History.com, Americans spend over $6 billion a year on Halloween, and $2 billion of that goes to the candy manufacturers. This is a great reminder of the power of marketing and advertising!
According to businessinsider.com, Trick-or-Treating was popularized in the early 20th century, but fizzled out when sugar was rationed during World War II, making candy scarce. After the war, a few popular television shows highlighted Trick-or-Treating again, and, candy executives seized this opportunity!
They heavily promoted their candy as a necessary supplement to the Trick-or-Treating activities of Halloween, creating a $2 billion niche for their products by 2014.
Proverbs 24:5 teaches, “The wise prevail through great power, and those who have knowledge muster their strength.”
Surround yourself with wisdom and knowledge, and, you can discover opportunities previously unknown.
How Unconventional Is Your Business?
Take the Unconventional Business LEADING Assessment, a FREE 10-minute leadership assessment designed to help business leaders determine how they are integrating faith into their vocational calling.
