For decades, average giving from individuals in America has hovered around 2% of their income. This number is small relative to the 10% tithe discussed in scripture, yet, corporate giving is worse.
The CECP, a nonprofit that tracks corporate giving, highlighted in their “2015 Giving in Numbers” report that the median giving of 271 of the largest companies in America was only .82% of net profits. Of that paltry number, gifts to religious organizations are virtually nonexistent.
Our corporations claim they care about our communities in their advertiements, yet their level of giving says differently.
Proverbs 11:25 teaches, “The generous man will be prosperous, and he who waters will himself be watered.”
The CECP study also reveals that generous corporations are more profitable. Let’s encourage the corporations we’re involved with to increase giving.